Music videos can be a very cool film "genre," I guess you would call it. Music is a very powerful thing, which is usually used as a complementary item in films. I would venture to say that the music greatly affects your perception of a film. A film with a bad score seems sort of mediocre, but with a great film score, you tend to have films that you enjoy. Of course, when viewing a film, you go for the content, the story line. Without a good one, people label the movie as bad whether there was good music or not. But there are still those people that get the soundtrack of bad movies because they enjoy the music.
For music videos, that concept is flipped. The video, or film, is the thing that is complementary to the music. The song, the music, is what you go for. Watching a music video that is not that great will affect your perception of the collaboration of song and video, maybe even lowering your view of the song itself. If the song is bad, people may watch the video anyway because it was a great video.
I love artists that do creative things with their music videos. That is one reason why I really like Gorillaz. Their music videos are a wide range of animated creative pieces, always starring the same fictional band characters. Some of them are 2D. In fact, I thought that we would be watching the actual music video of Clint Eastwood in class today, which is a 2D animation, like their top single Feel Good Inc (you've probably heard it). Others of their videos combine CG and 2D animation and even animation and live action, as in Stylo (Bruce Willis appears in it).
The great thing about music videos being a big part of the internet is that there are so many of them, and there are some videos that stick with people for a long time. For me, one of those videos is the music video for Papaoutai by Stromae. It is probably one of my favorite music videos. I first saw it during an exam week two years ago and instead of studying watched in on repeat for a while. Great combination of music, dance, and story. You might have seen it before.
No comments:
Post a Comment